"James Marcus, hired as the fifty-fifth employee by Amazon.com in 1996, looks back a decade later at the ecstatic rise, dramatic fall, and remarkable comeback of the consummate symbol of late 1990s' America. This first paperback edition includes a new afterword discussing recent developments at the world's leading e-tailer, as well as a conversation between the author and renowned Wall Street analyst Henry Blodget, famous for predicting the meteoric rise in Amazon's stock."--BOOK JACKET.