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Global Perspectives on NGO Communication for Social Change
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This book examines the central role media and communication play in the activities of Non-Governmental Organizations (NGOs) around the globe, how NGOs communicate with key publics, engage stakeholders, target political actors, enable input from civil society, and create participatory opportunities. An international line-up of authors first discuss communication practices, strategies, and media uses by NGOs, providing insights into the specifics of NGO programs for social change goals and reveal particular sets of tactics NGOs commonly employ. The book then presents a set of case studies of NGO organizing from all over the world—ranging from Sudan via Brazil to China – to illustrate the particular contexts that make NGO advocacy necessary, while also highlighting successful initiatives to illuminate the important spaces NGOs occupy in civil society. This comprehensive and wide-ranging exploration of global NGO communication will be of great interest to scholars across communication studies, media studies, public relations, organizational studies, political science, and development studies, while offering accessible pieces for practitioners and organizers.
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Keywords
- BRAC
- Chinese Government
- Civil society
- Civil Society Day
- CSR Partnership
- Dutch NGOs
- Key Phrases Extracted
- Labor NGO
- Labor NGOs
- Legacy Media Partnerships
- Medium NGO
- MIT Center
- NGO Activism
- NGO Business
- NGO Business Collaboration
- NGO Business Partnership
- NGO Communication
- NGO Work
- NGO’s Practice
- Package QDA Miner
- QDA Miner
- Resource Mobilization Strategies
- SNS Adoption
- Text Mining Study
- thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTC Communication studies
- thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTP Development studies
- thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTQ Globalization
- thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
- thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology
- thema EDItEUR::J Society and Social Sciences::JP Politics and government::JPW Political activism / Political engagement::JPWC Political campaigning and advertising
- thema EDItEUR::K Economics, Finance, Business and Management::KC Economics::KCP Political economy
- thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing::KJSP Public relations
- thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJU Organizational theory and behaviour
- thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJV Ownership and organization of enterprises::KJVN Public ownership / nationalization
- thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJV Ownership and organization of enterprises::KJVX Non-profitmaking organizations
- thema EDItEUR::N History and Archaeology::NH History
- UNICEF Program
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DOI: 10.4324/9781003188636Editions