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Digital Internationalisation of Firms
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Digital Internationalisation of Firms offers a comprehensive examination of the digital outward internationalisation of firms, focusing on both Internet-based and Internet-enabled businesses, including SMEs and large enterprises. This monograph provides in-depth analysis of the processes, modes, and strategies firms employ to expand internationally in the digital age. It also addresses key challenges, including legal aspects of cross-border e-commerce (CBEC), making it a vital resource for those navigating the complexities of global digital markets. This book offers a multifaceted approach to digital internationalisation, covering theoretical perspectives, practical strategies, and empirical evidence. It provides valuable insights into e-consumer behavior, big data, and sustainability challenges. The inclusion of legal considerations, such as consumer rights, tax regulations, and intellectual property protection, distinguishes this work from other publications in the field. Readers will gain a holistic understanding of the digital internationalisation process, from strategy formulation to navigating legal hurdles, and the book is ideal for academics, researchers, and advanced students in international business, marketing, and law. It also serves as a valuable resource for business managers, advisors, and policymakers seeking to understand the intricacies of digital internationalisation and the legal frameworks that influence cross-border e-commerce.

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Keywords

  • Born Digital Firms
  • CBEC
  • Cross-border E-commerce
  • Digital International Entrepreneurship
  • Digital Internationalisation of Firms
  • digital platforms
  • Internationalization
  • Internet-based Internationalisation
  • Internet-based Knowledge
  • Internet-enabled Internationalisation
  • Online Stores
  • thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTQ Globalization
  • thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHM Anthropology
  • thema EDItEUR::J Society and Social Sciences::JP Politics and government
  • thema EDItEUR::K Economics, Finance, Business and Management::KC Economics::KCL International economics
  • thema EDItEUR::K Economics, Finance, Business and Management::KC Economics::KCP Political economy
  • thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJK International business
  • thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJQ Business mathematics and systems
  • thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing
  • thema EDItEUR::L Law::LB International law
  • thema EDItEUR::L Law::LN Laws of specific jurisdictions and specific areas of law::LNC Company, commercial and competition law: general::LNCD Company law

Links

DOI: 10.4324/9781003617396

Editions

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