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Metaphor in Economics and Specialised Discourse

Metaphor in Economics and Specialised Discourse

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This book approaches metaphor in specialised discourses, covering various fields. The studies presented in the book adopt different research frameworks, ranging from pragmatics to conceptual metaphor theory, among others. The book is divided into three Sections that analyse major specialised discourses where metaphor is frequently found and the role that metaphor plays in these discourses. The first Section approaches the discourse of Business and Economics from different perspectives. The second Section addresses the use of metaphor in politics, diplomacy and law. Finally, Section three covers the use of metaphors in other specialised discourses such as marine, fashion, gender or health.

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Keywords

  • discourse
  • Economics
  • Francisco
  • Gotti
  • José
  • Mateo
  • Maurizio
  • Metaphor
  • Metaphor Theory
  • pragmatics
  • Specialised
  • Specialised discourses
  • thema EDItEUR::C Language and Linguistics::CB Language: reference and general
  • thema EDItEUR::C Language and Linguistics::CF Linguistics
  • thema EDItEUR::C Language and Linguistics::CF Linguistics::CFA Philosophy of language
  • thema EDItEUR::C Language and Linguistics::CF Linguistics::CFG Semantics, discourse analysis, stylistics
  • thema EDItEUR::C Language and Linguistics::CF Linguistics::CFK Grammar, syntax and morphology
  • thema EDItEUR::C Language and Linguistics::CJ Language teaching and learning
  • thema EDItEUR::C Language and Linguistics::CJ Language teaching and learning::CJB Language teaching and learning material and coursework::CJBG Language learning: grammar, vocabulary and pronunciation
  • thema EDItEUR::C Language and Linguistics::CJ Language teaching and learning::CJC Language learning: specific skills::CJCK Language learning: speaking skills
  • thema EDItEUR::D Biography, Literature and Literary studies::DS Literature: history and criticism::DSA Literary theory
  • thema EDItEUR::Q Philosophy and Religion::QD Philosophy::QDH Philosophical traditions and schools of thought::QDHR Western philosophy from c 1800
  • thema EDItEUR::Q Philosophy and Religion::QD Philosophy::QDH Philosophical traditions and schools of thought::QDHR Western philosophy from c 1800::QDHR3 Pragmatism

Links

DOI: 10.3726/b18546

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