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Engineering Desire

Engineering Desire

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Why do technological promises remain so compelling? Artificial intelligence, digital platforms and algorithmic systems continue to attract extraordinary levels of attention, investment and hope. Their transformative promise persists despite visible shortcomings, recurring disappointments and mounting social and environmental concerns. Drawing on Lacanian psychoanalysis, Ciano Aydin offers a new way of understanding this enduring appeal. Shifting attention from behavior to desire and from power to receptivity, he reveals the existential dimensions of our investment in algorithmic environments. Using Tinder as a paradigmatic case, the book shows how these environments increasingly organize desire itself by offering recognition, orientation, certainty and the fantasy of wholeness. But algorithmic environments are not merely sites of illusion. The same systems that sustain fantasies of self-knowledge and completion can also lay bare the structure of desire itself. Engineering Desire offers a distinctive framework for understanding both the risks and possibilities of contemporary technological life, rethinking singular self-formation as a possibility within technological mediation.

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Keywords

  • AI
  • algorithmic design
  • Algorithmic environments
  • Continental philosophy of technology
  • Desire
  • Digital Culture
  • Existential Philosophy
  • Existential uncertainty
  • Fantasy of wholeness
  • Human subjection
  • intimacy
  • Lacanian psychoanalysis
  • Predictive feedback
  • recognition
  • self-formation
  • Selfhood
  • Structural lack
  • Subjectivity
  • thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCC Cultural studies
  • thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology
  • thema EDItEUR::J Society and Social Sciences::JM Psychology::JMA Psychological theory, systems, schools and viewpoints::JMAF Psychoanalytical and Freudian psychology
  • thema EDItEUR::J Society and Social Sciences::JP Politics and government::JPA Political science and theory
  • thema EDItEUR::M Medicine and Nursing::MK Medical specialties, branches of medicine::MKM Clinical psychology::MKMT Psychotherapy
  • thema EDItEUR::P Mathematics and Science::PD Science: general issues::PDR Impact of science and technology on society
  • thema EDItEUR::Q Philosophy and Religion::QD Philosophy
  • thema EDItEUR::Q Philosophy and Religion::QD Philosophy::QDH Philosophical traditions and schools of thought::QDHR Western philosophy from c 1800
  • thema EDItEUR::U Computing and Information Technology::UY Computer science::UYQ Artificial intelligence
  • Tinder
  • Unconscious longing

Links

DOI: 10.4324/9781042010912

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