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Design for Customer - Methodik fuer nachhaltige Kundenloesungen unter Zuhilfenahme eines beduerfnisorientierten Leistungskonfigurators

Design for Customer - Methodik fuer nachhaltige Kundenloesungen unter Zuhilfenahme eines beduerfnisorientierten Leistungskonfigurators

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Increasing competitive pressure and the internationalization of markets represent actual challenges for global acting companies. One possibility to meet these challenges is the provision of product-service-systems. The developed methodology provides an approach for integrating the customer into the processes of product-service-system providers. In addition to the differentiation from the competition, it also enables an increase in sales and profit margin.

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DOI: 10.5445/KSP/1000038055

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