Explore
"This book analyses the social and ethical implications of the globalization of emerging skin-whitening and anti-ageing biotechnology. Using an intersectional theoretical framework and a content analysis methodology drawn from cultural studies, the sociology of knowledge, the history of colonial medicine and critical race theory, it examines technical reports, as well as print and online advertisements from pharmaceutical and cosmetics companies for skin-whitening products. With close attention to the promises of ‘ageless beauty’, ‘brightened’, youthful skin and solutions to ‘pigmentation problems’ for non-white women, the author reveals the dynamics of racialization and biomedicalization at work. A study of a significant sector of the globalized health and wellness industries – which requires the active participation of consumers in the biomedicalization of their own bodies – Wellness in Whiteness will appeal to social scientists with interests in gender, race and ethnicity, biotechnology and embodiment."
This book is included in DOAB.
Why read this book? Have your say.
You must be logged in to comment.
Rights Information
Are you the author or publisher of this work? If so, you can claim it as yours by registering as an Unglue.it rights holder.Downloads
- 96 - pdf (CC BY-ND) at OAPEN Library.
- 128 - pdf (CC BY-NC-ND) at Unglue.it.
- 206 - pdf (CC BY-NC-ND) at Unglue.it.
Keywords
- Aging, prevention
- Beauty, Personal
- Body Image
- gender
- Gender Studies
- Gender studies, gender groups
- Health & Social Care
- KUnlatched
- Race
- Social groups
- SOCIAL SCIENCE / Gender Studies
- Society & culture: general
- Society & Social Sciences
- Sociology
- Sociology & anthropology
- thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSF Gender studies, gender groups
- thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology
- Whites
Links
web: https://www.routledge.com/Wellness-in-Whiteness-Open-Access-Biomedicalization-and-the-Promotion/Mire/p/book/9780815377443Editions
