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L'Approdo
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In December 1945 the "L'Approdo" transmissions were launched at the RAI headquarters in Florence. The radio programme, one of the most important in Italy at the time, went on the air up to 1977, being accompanied from 1952 by a magazine and from 1963 to 1972 by a television programme. The three parallel cultural "enterprises" boasted an impressive number of important collaborators, gravitating around the decisive figure of Carlo Betocchi as leader and organiser. Nevertheless, despite its significance, even the adventure of "L'Approdo" was destined to die. When the transmissions and the publication of the magazine ceased, an entire cultural élite had to come to terms not only with the objective difficulties, but with a crisis of trust and of commitment in the face of what were now irreversible changes in the country. Yet – precisely because "L'Approdo" had battled for an approach that was destined to become minority with the triumph of the new media society – the retrieval of its history and the reconstruction through voices, pages and images of one of the first examples of encounter and mediation between culture and communication appears particularly significant. The methods and the emphatic planning of the entire experience emerge clearly from the first issue of the magazine, produced here in anastatic reprint, and above all from the enclosed CD-Rom which proposes, along with the tables of contents of "L'Approdo", the files and records of the entire correspondence (over 20,000 unpublished pieces) and details of the surviving scripts of the transmissions… In short, we finally have at our disposal material that enables us to reconstruct – through the traces of a programme and a magazine and of the intellectuals who collaborated on them – thirty years of culture and utopia, of compromise and enthusiasm, clustered around the birth, growth and death of an articulated project of "cultural policy".
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Keywords
- Carlo Betocchi
- Comunicazione
- Cultura
- Italia
- Periodici
- Trasmissioni radiofoniche
Links
DOI: 10.36253/978-88-8453-617-4Editions