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The book offers insight into the classical rhetorical strategies of elaboration for researchers interested in rhetoric as well as for designers and artists. The process of elaboration is governed by the tension between the perfect and imperfect, polish and rawness, and by the realization of an ideal or departure from it. The book illustrates this process with regard to the history of graphic design and based on two case studies.

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  1. 136 - pdf (CC BY-NC-ND) at OAPEN Library.

Keywords

  • Communication Studies
  • design research
  • Graphic design
  • Industrial / commercial art & design
  • Interdisciplinary Studies
  • Language
  • Linguistics
  • Literary theory
  • Literature & literary studies
  • Literature: history & criticism
  • Reference, information & interdisciplinary subjects
  • rhetoric design techniques
  • Rhetoric of design
  • The arts
  • thema EDItEUR::A The Arts::AK Design, Industrial and commercial arts, illustration::AKC Graphic design
  • thema EDItEUR::C Language and Linguistics::CF Linguistics
  • thema EDItEUR::D Biography, Literature and Literary studies::D Biography, Literature and Literary studies::DS Literature: history and criticism
  • thema EDItEUR::D Biography, Literature and Literary studies::DS Literature: history and criticism::DSA Literary theory
  • thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTC Communication studies

Links

DOI: 10.1515/9783110680942

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