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The book investigates some aspects of the Italian economic development looking at some usually forgotten cases of international success: the small-medium enterprises specialized in “light” productions, such as food, beverages, and apparel. These firms have shown a peculiar ability to adapt, in order to cope with the instabilities of the international markets, modifying both their organization and their business strategies, elaborating an unusual entrepreneurial style, more attentive to the resources, constraints and vulnerabilities of the context.
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Keywords
- 20th century history: c 1900 to c 2000
- Economic history
- Economics
- Economics, finance, business & management
- History
- History: earliest times to present day
- Humanities
- thema EDItEUR::3 Time period qualifiers::3M c 1500 onwards to present day::3MP 20th century, c 1900 to c 1999
- thema EDItEUR::K Economics, Finance, Business and Management::KC Economics::KCZ Economic history
- thema EDItEUR::N History and Archaeology
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