Explore
Brand-building: the creative city
0 Ungluers have
Faved this Work
Login to Fave
The aim of this book is to contribute to a critical assessment of the literature on the creative city and to a clarification of some of the many questions that remain unanswered. It is a collection of essays which, in the first part, addresses concepts and theories of urban development, city marketing and branding, presented as a framework in which the discourse of the creative city is embedded. In the second part, four case studies of cities considered to be emblematic of cultural industries (Manchester, Berlin, Dublin, and a comparative study of Milan and London) serve to illustrate the social production of creativity in specific urban contexts.
This book is included in DOAB.
Why read this book? Have your say.
You must be logged in to comment.
Rights Information
Are you the author or publisher of this work? If so, you can claim it as yours by registering as an Unglue.it rights holder.Downloads
This work has been downloaded 28 times via unglue.it ebook links.
- 28 - pdf (CC BY) at OAPEN Library.
Keywords
- Social issues & processes
- Society & culture: general
- Society & Social Sciences
- Sociologia
- Sociology
- Sociology & anthropology
- Territorio
Links
DOI: 10.36253/978-88-8453-540-5Editions