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Business Research Methods
Dr. J. Mexon and Dr. A. Ananda Kumar
2020
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Business Research Methods is a course of study in several Master level programs like M.B.A., M.Com., M.S.W., etc and also for Ph.D., M.Phil., in all type of social sciences courses. It is a course of study in several Under Graduation level like B.Com., B.B.A., B.S.W., B.A., in all type of social sciences courses. And it is also a course of all professional diploma courses offered by Universities. The course of Business Research Methods is often a theory course to both the students and the faculties. There are, of course, a few good publications on methodology of research, but they are mostly discipline-specific and do not cover all aspects of methodology and statistical analysis. The contents of the book are completely covered with theoretical part. It has grown out of our vast and rich experiences in guiding and evaluating research project students in Doctoral, M.Phil., Masters, Under Graduate and Diploma levels. We are immensely thankful to the Skyfox Publishing Group for publishing this book on their official website. Suggestions for the improvement of the book are always welcome.
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Keywords
- Analysis and Interpretation
- Data Collection
- Measurement
- Research
- Sampling
- thema EDItEUR::K Economics, Finance, Business and Management
Links
DOI: 10.22573/spg.020.BK/S/026Editions