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keyword: Advertising – 36 free books.

All these books are free to read: either they're distributed with a free license, or they're in the public domain.

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Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory

Jaana Simola et al.

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Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory
Jaana Simola et al.
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Fashion Myths

Roman Meinhold

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Fashion Myths
Roman Meinhold
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Commercial Communication in the Digital Age

Gabriele Siegert et al.

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Commercial Communication in the Digital Age
Gabriele Siegert et al.
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The Clock that Had no Hands And Nineteen Other Essays About Advertising

Herbert Kaufman

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The Clock that Had no Hands And Nineteen Other Essays About Advertising
Herbert Kaufman
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Commercialism and Journalism

Hamilton Holt

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Commercialism and Journalism
Hamilton Holt
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The Olden Time Series, Vol. 4: Quaint and Curious Advertisements Gleanings Chiefly from Old Newspapers of Boston and Salem, Massachusetts

Henry M. (Henry Mason) Brooks

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The Olden Time Series, Vol. 4: Quaint and Curious Advertisements Gleanings Chiefly from Old Newspapers of Boston and Salem, Massachusetts
Henry M. (Henry Mason) Brooks
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Business Correspondence, Vol. 1: How to Write a Business Letter

Anonymous

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Business Correspondence, Vol. 1: How to Write a Business Letter
Anonymous
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Travelling Chronicles

Siv Gøril Brandtzæg et al.

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Travelling Chronicles
Siv Gøril Brandtzæg et al.
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Cross-Channel-Medienmarken

Mirko Caspar

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Cross-Channel-Medienmarken
Mirko Caspar
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Die Übertragbarkeit von Werbekonzeptionen auf internationale Märkte

Jürgen Althans

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Die Übertragbarkeit von Werbekonzeptionen auf internationale Märkte
Jürgen Althans
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Performance Measurement im Einzelhandel

Verena Harrauer

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Performance Measurement im Einzelhandel
Verena Harrauer
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Trust Management

Adam Jabłoński and Barbara Kożuch

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Trust Management
Adam Jabłoński and Barbara Kożuch
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Der österreichische Werbefilm. Die Genese eines Genres von seinen Anfängen bis 1938

Karin Moser

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Der österreichische Werbefilm. Die Genese eines Genres von seinen Anfängen bis 1938
Karin Moser
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Markeninszenierung in Japan

Christiane Rühle

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Markeninszenierung in Japan
Christiane Rühle
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Die Fuehrung der Unternehmensmarke

Andreas Bierwirth

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Die Fuehrung der Unternehmensmarke
Andreas Bierwirth
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Standardisierung der internationalen Werbeplanung

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Standardisierung der internationalen Werbeplanung
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