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keyword: Sales & marketing – 102 free books.

doab These books are included in the Directory of Open Access Books. This means that they have been peer-reviewed and are of interest to scholars.

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A New Era of Consumer Behavior

Umut Ayman (editor)

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A New Era of Consumer Behavior
Umut Ayman (editor)
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Advertising as a Creative Industry

Izabela Derda

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Advertising as a Creative Industry
Izabela Derda
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Anonymisierte Befragungen mit zufallsverschluesselten Antworten

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Anonymisierte Befragungen mit zufallsverschluesselten Antworten
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Besucher zu Stammgästen machen!

Bernd Günter and Hartmut John

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Besucher zu Stammgästen machen!
Bernd Günter and Hartmut John
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Betriebsformenwahl älterer KonsumentInnen

Ernst Gittenberger

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Betriebsformenwahl älterer KonsumentInnen
Ernst Gittenberger
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Bidrag innen kundeverdi og marked

Erik Nesset et al. (editors)

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Bidrag innen kundeverdi og marked
Erik Nesset et al. (editors)
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Brand Management

František Pollák and Peter Markovič, editors

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Brand Management
František Pollák and Peter Markovič, editors
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Branding Books Across the Ages

Helleke van den Braber et al. (editors)

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Branding Books Across the Ages
Helleke van den Braber et al. (editors)
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Business School Research

Eric Cornuel et al. (editors)

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Business School Research
Eric Cornuel et al. (editors)
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Celebrity Bromances

Celia Lam and Jackie Raphael

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Celebrity Bromances
Celia Lam and Jackie Raphael
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Climate Change Denial and Public Relations

Núria Almiron and Jordi Xifra, editors

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Climate Change Denial and Public Relations
Núria Almiron and Jordi Xifra, editors
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Consumer Behavior and Marketing

Matthew Reyes (editor)

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Consumer Behavior and Marketing
Matthew Reyes (editor)
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Consumer Decision Neuroscience

Nadine R. Gier

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Consumer Decision Neuroscience
Nadine R. Gier
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Consumer Decision Neuroscience

Nadine R. Gier

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Consumer Decision Neuroscience
Nadine R. Gier
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Consumer-Citizens of China

Kelly Tian and Lily Dong

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Consumer-Citizens of China
Kelly Tian and Lily Dong
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Consumption, Sustainability and Everyday Life

Arve Hansen and Kenneth Bo Nielsen, editors

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Consumption, Sustainability and Everyday Life
Arve Hansen and Kenneth Bo Nielsen, editors
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Contemporary Issues in Digital Marketing

Outi Niininen (editor)

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Contemporary Issues in Digital Marketing
Outi Niininen (editor)
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Corporate Social Responsibility and SMEs

Johan J. Graafland

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Corporate Social Responsibility and SMEs
Johan J. Graafland
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Crisis Response in Higher Education

Mats Benner et al.

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Crisis Response in Higher Education
Mats Benner et al.
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Cross-Channel-Medienmarken

Mirko Caspar

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Cross-Channel-Medienmarken
Mirko Caspar
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